"Founded in 2000 by Ben Cerullo and launched by parent company Inspiration Ministries, Steelroots was birthed from the need and desire to reach today’s youth with the message of Jesus Christ. The goal is to communicate that message in a genuine and direct manner. Steelroots’ in-house production team creates relevant programs geared toward youth and young adults. Through cable and satellite television, Steelroots is capable of reaching over 125 million households world-wide, and an interactive web presence extends the reach to millions more! The mission of Steelroots is simple: Reveal the Truth to Today’s Generation. For more information, visit http://www.steelroots.com.